Wednesday, 18 July 2012

black|Up 1st International Store Coming To Ikeja City Mall, Alausa, Lagos on Sunday July 22nd, 2012


black|Up Paris Set To Launch It's First international Stand-Alone Store In Lagos, Nigeria


The Makeup Artist Brand With A Unique Concept

Montaigne Place Exclusive Retailers and partners with black|Up Paris in Nigeria is set to bring the first black|Up stand-alone shop outside Paris to Lagos. The store will be formally launched on the 22nd July 2012 at the Ikeja City Mall, Alausa, Lagos, Nigeria.



The Launch event will take place at the new black|Up store and will gather together special guests and celebrities. This unique event will feature live makeup demonstrations by a team of make-up artists headed by international Celebrity Makeup Artist and Creative Ambassador of black|Up, David Coranson, and presentations by professional models.

Founded in Paris in 1999 by a professional makeup artist of African ancestry, this is the first premium brand to enhance the look of black women and all women of colour. It offers luxurious skin care and makeup focused on modernity, elegance and innovation.

The black|Up woman

Since its creation in 1999, the brand has created products for a free and modern woman. A woman of colour who is proud of her roots and absolutely anchored in her era. Stylish and triumphant, a symbol of elegance, she accepts who she is and cultivates her beauty as well as her personality.



black|Up develops products that pair professional quality and pleasure of use: velvet textures, magical pigments, intense colours, as well as perfect coverage. Offering a wide choice of textures and shades adapted to the specific needs of black and golden skin.

Every black|Up product is developed and formulated to answer the specific needs of women of colour and to enhance their natural beauty. Give in to the addiction of the black|Up range of products that include:

Foundations are oil free and provide a perfect matte finish. They are designed to offer a high coverage and provide an even complexion while giving a natural makeup result. They are also enriched with luminous red, orange and yellow pigments which instantly light up golden and copper undertones contrary to mainstream brands which favour beige and pink undertones predominant in Caucasian skins. These light-reflecting pigments deliver an incredible radiance and instantly light up the skin from the first application.



Say goodbye to a dull complexion, a veil of powder to beautify the skin's natural radiance. The popular ones are the Two Way Cake and Cream to Powder foundation, star product of blackUp Cosmetics, is your best friend for this season. You can build as much coverage as you want with this 2-in 1 compact powder and foundation, giving a light finish and shine-free result.

Eyeshadows in vibrant tones are the ideal make-up in a chic and glamorous version, customised for women of colour. Get the glowy touch and shape the facial features and brighten the complexion in the blink of an eye, no need to reach for the peachy pink or peach blush which fades on a golden or ebony skin. Colour can be enhanced thanks to a clever blend of shades.

Get the glamorous touch with a variety of Eye liners that are bound to set off any look you choose to go for.

This ultra-fine, silky textured Blush in a full range of warm, sparkling and sophisticated colors help accentuate and highlight cheekbones, finishing your complexion with a fresh, bright and radiant look.

Smile to bring out cheekbones, then gently sweep brush over cheeks with upward movements towards temple.



Lipsticks that come in candy pink, vibrant coral, poppy red or flashy plum and matte. Thanks to their smooth texture, the lipsticks glide on the lips to offer perfect coverage and radiant colour. Infused with wild mango butter, with moisturizing and healing properties, the lips stay ultra-comfortable. Shades are fine-tuned to show on dark lips.

Our superb collection of Lip glosses that leave lips with a high shine vinyl finish and a delectable fruity scent. The non sticky moisturizing formula contains Hyaluronic Spheres combined with Marine Collagen to keep lips soft and luscious. With this fabulous collection of shades, your lips will truly be pout-perfect and irresistible. Non-sticky, smooth and moisturizing texture nourishes lips subtly delectable fruity fragrance with ultimate comfort.

Get a flawless complexion withPerfect Matifying Primer, already a best seller thanks to its ultra matifying action and velvety finish. It is enriched with a new powerful active called Evermat, this new matifying gel is a 4 in 1 product which prepares the skin and sublimates makeup but also helps to minimize the look of pores and control excess sebum production.



Skincare products offer the ideal range of products to address the concerns of this skin type such as excessive sebum, hyper pigmentation and uneven skin tone, dull patchy skin and lack of radiance.

Also available are Fragrances that were developed around noble and precious ingredients, as if crafted by a goldsmith. black|Up teamed up with Firmenich to create its first fragrance, constructed around spicy accords and a beautiful and sensual musk. A breeze of exotic lands and sun-ripened fruit for this amber-coloured essence that evokes women.

black|Up Boutique

black|Up is also available in 18 stores throughout Nigeria and in all Montaigne Place outlets.

For more information on black|Up, visit: www.blackup.com
Facebook Page:  www.facebook/Black Up Nigeria

About Montaigne Place





Montaigne Place is the trading name of Montaigne AH Ltd, the luxury cosmetics, fragrance and well-being company that brought many exclusive and leading brands to Nigeria such as Clarins, Creed, Lalique, Dr Murad, Chanel, Christian Dior and many more.

Montaigne Place, Exclusive partners of the black|Up brand, launched the brand into the Nigerian market a few years ago; today this young brand known for innovation, style and modernity is a leader in the Nigerian premium cosmetics segment. Montaigne Place spearheaded by Alali H. Hart, who holds an MBA from Insead, France, has consistently broken grounds in the beauty and well-being industry.

Montaigne Place has consistently been recognized for its outstanding professionalism, innovation and contribution to the development of the Nigerian   beauty and well being industry and as a result, the black|Up brand was chosen as the Exclusive make-up brand for the Inaugural Arise Magazine Fashion Week, Lagos 2011 and was responsible for all the exquisite and stunning make-up looks seen on the runways. A team of 30 black|Up makeup artists worked tirelessly behind the scenes to create looks for 50 different shows in the three days of the fashion week.

Montaigne Place and black|Up have also been the exclusive makeup partners for the Yearly international Elite Model Look Competition, currently in its fifth year.

The company currently has Fifteen stores located in Lagos, Abuja and Port Harcourt, with plans to roll out three more outlets in 2012.

For more information on Montaigne Place, visit: www.montaigneplace.com
Visit any of the Montaigne Place stores nationwide:
black|Up  Boutique
Shop L072, Ikeja City Mall
Ikeja, Lagos.
Tel: 0708 068 0172

 XOXO
 
Emmanuella

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